Without a doubt, Facebook is on a distinguished path to completely dominating the sharing of information. Everything on Facebook is "relevant news" and Facebook continues to capitalize on each new innovation they come up with. The remaining portion of this astonishing story reveals the evolution of Facebook's success and growth as a "company that is connecting the world."
Facebook commenced its dominance by integrating multiple tools/applications all onto Facebook. Consumers across America are attracted to the most simplistic, yet most entertaining ways of accomplishing their goal, or to keep them busy, and Facebook perfected that by creating the "platform". While members of Facebook are busy keeping up with friends, the "platform" allowed members to use applications that were entertaining to them like "graffiti" or games like Farmville. This I find why Facebook has become so successful as people across the world join Facebook just to play Farmville.
Moreover, throughout the reading, I found that Zuckerberg was a tease. He enjoyed negotiating, but most of all, enjoyed talking about money. It seemed as if since the creation of Facebook, he teased other companies, venture capitalists in how much Facebook was worth, although in the back of his mind, he never and will ever intend to sell the company. He will always have full authority of it, just like he wants it. However, a chapter describes how the ads within Facebook started. Thanks to Microsoft's Steve Ballmer, who invested $15 billion incorporating ads in Facebook, we have ads scattered all over the page, in which I always think are viruses. Though, I found it entertaining that when the new Facebook ad deal started, it ruined relationships. One of the functions of the new Facebook ads published your recent purchases to your news feed, in which somewhat spoiled a surprise present for a Massachusetts man who bought a ring on Overstock.com for over 51% off, where his girlfriend saw the ring on her news feed.
More importantly, I have found Facebook a social networking tool in which you should be careful of what you share. Advertisements were the real beginning of where Facebook analyzed the information you had, in which created these algorithms that popped up all over your page. Personally, as a more reserved person, it's uncomfortable to know that my information is stored somewhere else besides my own brain. Facebook ads have re defined privacy in American culture, and Facebook is gathering all of our information so cleverly, all un-noticed. Because Facebook knows we love the entertainment keeping ourselves busy with the games and thousands applications available to us, they allow these third party advertisers to obtain our information if we agree to a specific agreement before playing the game. These apps do not notify what they're doing with our information, as we are merely ignoring the warning message before the game because we just want to play the game.
On the other hand, Facebook is sitting on top of the internet industry at the moment, and will continue to. It's functionable in over 36 languages, and topping rivals across the world like Orkut and Myspace. Myspace has turned into more of a Music database, as I believe Facebook will one day, conquer the internet music platform. ON a deeper note, Facebook is a "digital democracy" (p. 290). Web 2.0 has enabled from shy/reserved people, to celebrities and more extroverted people to speak out if their voices can not be heard. Ultimately, Zuckerberg has executed Facebook perfectly, an idea that started so small, to a world social networking power that shows no signs of slowing down. It's inspiring to see the smallest ideas can become the biggest things, and that remains my vision towards my ideas. Props to Zuckerberg, he nearly has every college student procrastinating over Facebook.
No comments:
Post a Comment